Founded in 1833 by Vincenzo Florio, the Florio Cellars in Marsala overlook the sea of western Sicily. Enveloped by the energy of the winds and made savory by the sea, the beautiful and silent cellars house the oak barrels where Florio Marsala wines age in seemingly motionless movement. Hundreds of barrels, vats, and casks, each with its own story, breathe in the sea through the tuff floor. In this unique place, our winemaker, through the skillful use of space, time, and oxygen, creates Marsala in its many organoleptic forms.

Today, the cellars welcome over 50,000 visitors every year who come to discover the origins of Marsala wine and the Florio family, on an emotional and sensory journey among hundreds of barrels and giant vats where the aromas of wood and wine blend with tangy marine and spicy notes that enchant us even before tasting. A wide range of options have been created for an increasingly demanding audience who want to learn about the versatility of Marsala and its various food pairings. An experience at the Florio Cellars is not just a visit, it is an encounter with the history, culture, and authentic taste of Sicily, a memory that remains impressed in the soul.

Our winery offers tailor-made experiences designed for those who want to enjoy the world of wine in an exclusive way. A journey through time in which wine becomes a voice and a story. Each visit is a unique experience, an encounter with the history, culture, and authentic taste of Sicily. The various tasting options and the possibility of creating unexpected food and wine itineraries make the wine journey exclusive and unforgettable.

The Donna Franca and Vincenzo Florio tasting rooms are born from a new conception of the winery space and from an evolved vision of tasting that, from a moment of pleasure, becomes a suggestive and theatrical experience that engages all the senses by stimulating them with colors, sounds and smells.

Experiences to book at Cantine Florio

Top reviews

Sarah Luginbühl
June 6, 2023
We were able to join the wine tour (1 hour) at 10:00 AM without a reservation. The tour included lots of interesting information in English, and afterwards we tasted three wines (mostly sweet wines). Everything was perfect for me; it was the ideal outing for a rainy day.
Lobo Jeong
September 20, 2025
I will remember the memory of Cantine Florio for a long time. It’s a gem. Though I don’t understand Italian, the guider was passionate about the story of Florio family and the winery.
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Location

Location Via Vincenzo Florio 1, 91025 Marsala Trapani, Italy

Region

Marsala, Sicily, Italy

Spoken Languages

Services

Reduced Mobility Access
Pets Allowed
Parking
Bus Parking

Visiting Hours

Monday - Saturday
09:00 - 13:00, 15:00 - 18:00
Sunday
closed

Wine types

White Wine
Fortified Wine

Grape varieties

Founded in 1833 by Vincenzo Florio
the Florio Cellars in Marsala overlook the sea of western Sicily. Enveloped by the energy of the winds and made savory by the sea
the beautiful and silent cellars house the oak barrels where Florio Marsala wines age in seemingly motionless movement. Hundreds of barrels
vats
and casks
each with its own story
breathe in the sea through the tuff floor. In this unique place
our winemaker
through the skillful use of space
time
and oxygen
creates Marsala in its many organoleptic forms. Today
the cellars welcome over 50
000 visitors every year who come to discover the origins of Marsala wine and the Florio family
on an emotional and sensory journey among hundreds of barrels and giant vats where the aromas of wood and wine blend with tangy marine and spicy notes that enchant us even before tasting. A wide range of options have been created for an increasingly demanding audience who want to learn about the versatility of Marsala and its various food pairings. An experience at the Florio Cellars is not just a visit
it is an encounter with the history
culture
and authentic taste of Sicily
a memory that remains impressed in the soul. Our winery offers tailor-made experiences designed for those who want to enjoy the world of wine in an exclusive way. A journey through time in which wine becomes a voice and a story. Each visit is a unique experience
an encounter with the history
culture
and authentic taste of Sicily. The various tasting options and the possibility of creating unexpected food and wine itineraries make the wine journey exclusive and unforgettable. The Donna Franca and Vincenzo Florio tasting rooms are born from a new conception of the winery space and from an evolved vision of tasting that
from a moment of pleasure
becomes a suggestive and theatrical experience that engages all the senses by stimulating them with colors
sounds and smells.

Other wineries in Sicily

Visitor reviews

What our community thinks about Cantine Florio

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Reviews (23)

G.L.
Reviewed on February 26, 2026

A charming and very interesting place. Guided tour and final tasting of wines and Marsala, meticulously prepared in a refined and welcoming atmosphere. Five stars without hesitation.

Review provided by Google

Abutiu Khufu
Reviewed on February 18, 2026

This was a wonderful tour -- our guide was impressively superb. I learned alot about the history of the building, brand, climate conditions, and wine making process. The stroll through the vats was informative and engaging but at a relaxing pace and perfect pitch. Highly recommend!

Review provided by Google

Fabia Mater
Reviewed on February 14, 2026

Tasting in the cellar with Angela. Extremely knowledgeable, she conveys her love for her work. Enchanting place, storytelling... a tour of the cellar and tasting... a journey through time! Perfect price for the experience: €35. Highly recommended.

Review provided by Google

Nino Ferlito
Reviewed on November 26, 2025

An unmissable experience in one of western Sicily's most iconic and historic locations, every detail reflecting the unique Florio saga. The description of the traditional and contemporary winemaking techniques, both highly refined and complex, to produce the finest Marsala DOC wines is impressive and extremely interesting. Equally impressive are the enormous cellars housing 6 million liters of Marsala of various types and varying degrees of maturation. The tasting was excellent, and the passionate description and narration by the talented tour leader were certainly noteworthy. The wine cellar also matched the perceived excellence. An exhilarating experience, if you hadn't already guessed...

Review provided by Google

davide violato
Reviewed on November 23, 2025

For winemakers, sommeliers, or simply wine lovers, the Florio cellars are a must-see, the Holy Grail of wineries. They're worth a visit and booking a guided tour with tasting, because here you'll find history, economy, culture, and flavors.

Review provided by Google

Frequently Asked Questions about Cantine Florio

Where is Cantine Florio located?

Cantine Florio is located in Marsala, Italy

What type of wines does Cantine Florio produce?

Cantine Florio produces White Wine, Fortified Wine.

What grape varieties do they plant at Cantine Florio?

At Cantine Florio, they cultivate Founded in 1833 by Vincenzo Florio, the Florio Cellars in Marsala overlook the sea of western Sicily. Enveloped by the energy of the winds and made savory by the sea, the beautiful and silent cellars house the oak barrels where Florio Marsala wines age in seemingly motionless movement. Hundreds of barrels, vats, and casks, each with its own story, breathe in the sea through the tuff floor. In this unique place, our winemaker, through the skillful use of space, time, and oxygen, creates Marsala in its many organoleptic forms. Today, the cellars welcome over 50,000 visitors every year who come to discover the origins of Marsala wine and the Florio family, on an emotional and sensory journey among hundreds of barrels and giant vats where the aromas of wood and wine blend with tangy marine and spicy notes that enchant us even before tasting. A wide range of options have been created for an increasingly demanding audience who want to learn about the versatility of Marsala and its various food pairings. An experience at the Florio Cellars is not just a visit, it is an encounter with the history, culture, and authentic taste of Sicily, a memory that remains impressed in the soul. Our winery offers tailor-made experiences designed for those who want to enjoy the world of wine in an exclusive way. A journey through time in which wine becomes a voice and a story. Each visit is a unique experience, an encounter with the history, culture, and authentic taste of Sicily. The various tasting options and the possibility of creating unexpected food and wine itineraries make the wine journey exclusive and unforgettable. The Donna Franca and Vincenzo Florio tasting rooms are born from a new conception of the winery space and from an evolved vision of tasting that, from a moment of pleasure, becomes a suggestive and theatrical experience that engages all the senses by stimulating them with colors, sounds and smells..

What languages do they speak at the Cantine Florio?

At Cantine Florio they speak English, Italian.

Do they produce organic wines at Cantine Florio?

No, Cantine Florio is not an organic wine producer.